ABET Digital and Print Design

ABET is a higher education accreditation nonprofit, focusing largely on STEM programs, that currently accredits 4,863 programs at 950 colleges and universities in 42 countries. I worked for ABET on a six month contract, designing a wide variety of materials spanning digital and print, from trade show booth designs to web ads. I crafted the identity of several of ABET’s campaigns, including their Cause Awareness, Sustainability Microcredential, and Upcoming Events campaign.

November 2025-March 2026

Supervisor: Shannon Fitzgerald, Creative Manager at ABET

Upcoming Events Campaign

ABET releases monthly social posts and emails to update followers about upcoming events and workshops. I created a campaign identity for these assets that works across different social platforms, and translated these designs into an email template. The email series is a crucial way to retain members and keep them up to date, and the design elements of the CTA’s led to more site foot traffic.

Email design for upcoming events campaign

Sustainability Microcredential Campaign

ABET’s Sustainability campaign focuses on accreditation in sustainability science and practices. I helped shape the branding of the campaign, giving it a lighter and airier feel to stand out against the rest of ABET’s campaigns, and ensuring consistency throughout the campaign materials. 

Instagram Posts

Web Ads

One-pager

Poster design

Cause Awareness Campaign

I designed this template for ABET’s posts honoring social causes and awareness days. The placement of the title in each post is customized to suit the composition of background photograph.

trade show booth designs

ABET needed proof of concept of several trade show booth designs to be used for future trade shows and conferences. I developed these mockups which were used as the basis of ABET’s trade show booth

Slide deck template design

Below are samples of slide templates I created for ABET’s general slide deck system. The slides range in complexity, from title cards and quotes to infographics designed to match ABET’s branding.